B2B Marketing for Technology Companies

Digital Marketing Blog

Jul 12, 2022

Staff Augmentation: Source Your Marketing Talent through an Agency

Marketing leaders face a number of challenges in their roles, from finding the best ways to generate quality leads, to maintaining a sufficient...

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Dec 15, 2020

How to Use a Case Study as a Digital Marketing Tool

The purchase journey of an IT professional can be long, complex, and overwhelming. To help them navigate the challenging journey, IT pros often look...

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Jan 30, 2020

Content Marketing Video Marketing

Create Quality Marketing Videos without Breaking the Bank

Most of us will confess to getting caught up watching online videos while researching and evaluating our product purchases. Video marketing has...

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Nov 22, 2018

Social Media

Social Media Marketing Strategy for B2B Technology Companies

In our previous blog Recharge Your B2B Social Media Game, we discussed the importance of social media marketing for technology solution providers. We...

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Jul 14, 2017

Telemarketing

Telemarketing as an Effective Strategy for IT Companies

We’ve all experienced it… you sit down to dinner and the phone rings. Begrudgingly, you answer, only to be greeted by a pushy sales person droning on...

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Oct 10, 2012

Content Marketing

5 Tips for Building a Qualified Lead Generation Funnel

Ask any sales person how much they love cold calling and they'll look at you like you're well on your way to being insane. The backlash from annoyed...

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